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Bet365 US Review

Is Bet365 Legal in the USA?

As of 2019, betting at bet365 is now legal in some areas of the USA. The sportsbook has teamed up with the Hard Rock Casino in New Jersey to allow gambling within the state.

Sports betting, on the whole, is starting to take off throughout the country. There are now several states that are accepting sports betting brands to link up with land-based casinos to gain a license for online.

It’s still early days for betting within the USA, but the initial signs are good. It also looks like bet365 will be expanding into more states within the coming months/years, which we talk more about later in this article.

Review of bet365 USA

Bet365 USA

When testing the bet365 sportsbook one of the things that really stood out for me is the range of sports and the depth of markets that are on offer. Football and basketball are the two biggest sports for US-based punters; however, soccer is undoubtedly their biggest sport.

Aside from the coverage, the range of features that were on offer really caught my eye. Again, I talk more about this a little later on, but to include things like live betting, cash out betting, live streaming, in-play betting, betting stats, radio commentary, a betting blog and so much more, added to my experience testing the product.

Pros & Cons of Bet365 US

  • Great betting lines and pricing
  • Huge range of markets and sports
  • Packed with features
  • Probably the biggest betting brand in the world
  • Marmite design
  • Can be overwhelming if you are new to betting

State Restrictions & Licensing

After doing a little more research into how the brand was being hosted in the USA, I was able to see that they were fully licensed within the state of New Jersey. Their ties to this state came in the form of the Hard Rock Casino in Atlantic City.

The license appears to allow bet365 to only operate in the state of New Jersey for now. The way the US gambling scene is set up is that each bookmaker needs to have a license within each state.

For example, you can’t just get a license in New Jersey and then be able to accept players from New York. To do this bet365 would need a license in each state.

Will bet365 Become Legit in Other US States?

I would be speculating when I say that it’s almost certain bet365 will expand into other states as the lift on gambling starts to become more mainstream. It’s tough to say where exactly but given that their initial license has been formed with the Hard Rock Group, then it would make sense they utilised this throughout other states.

Lots of talks online have been about bet365 moving into New York and Las Vegas within 2020. This is unconfirmed from bet365, but it would appear to be a fairly obvious move given the Hard Rock’s presence in both states.

I would not be surprised to see bet365 accessible in all US states over the next 12 months. They are a huge brand, with huge resources and they will be wanting to get involved within the country in a big way.

They may be a little slow out of the blocks, but my guess will be that bet365 will be one of, if not the, biggest sportsbooks in the USA within the next 2 years.

How to Open a Bet365 US Account?

What I found when opening my account is that the process was very streamlined. There is just the one popup box that appears, but with it, I did have to include quite a bit of information.

Here is my step by step guide for the process that I followed:

  1. Click on the “Join” button at the top of the page.
  2. At the top of the form, I was asked to confirm my country of residence. You need to choose the United States of America for this.
  3. I then entered my title, name, date of birth and last four digits of my Social Security Number.
  4. Next up I added in my email address, contact number, home address and chose any marketing preferences I wanted to include.
  5. I then created a unique username, password and security number for my account. I added the bonus code BBCODE in the field provided.
  6. The final part was to choose my time zone, odds and then any bonus that I wanted to add.
  7. Click join and my account was set up.

I will add at this point that the need for a Social Security Number is now compulsory with all betting sites. They do this to confirm your age and address. I only needed to add my last 4 digits and they do not keep this information on file, using it only to check as you sign up.

Create your bet365 US account

The bonus code BBCODE can be used during registration, but does not change the offer amount in any way.

Available Sports for US Punters

Bet365 US Sports

I was pleased to see that bet365 have been able to carry across their impressive range of sports that they run on their European betting sites as well. A big emphasis with the sports appeared to be with the likes of football and basket, with baseball, hockey, soccer, and tennis running them close.

What I really liked about it all is that the sportsbook is constantly buzzing. There always seems like something is going on regardless of what time I logged in.

The sports that I listed above are pretty much what most will be offering, so I was impressed to see that they covered a good range outside of the high-profile games. An example of this would be the likes of Aussie Rules, darts, rugby union/league, and cycling. These aren’t necessarily sports that I would be betting on, but good to see them include nevertheless.

Bet365 USA Markets and Odds

As I have pointed out earlier, the market coverage really does back up the range of sports nicely. To give you an example of what I mean, many of the NBA games that were on site as I was testing were getting well over 220 markets to bet on.

What I liked about this is that it included a nice mix of markets and bets. The props section here was something a little bit special and with it came a range about as good as I’d seen. I also liked that they include their Same Game Parlay feature with many of the top games. For those of you who aren’t familiar, this allows you to create a bet within a single game from multiple markets. It works like a parlay, but instead of having to use markets from different games, they can all be interlinked.

One thing that I did notice is that the coverage does not seem to be a carbon copy of their European betting site. An example of this was with soccer games, where the US-based site only had around 75 markets, with the Euro site getting well in excess of 100 markets.

I can’t really explain the reasoning here other than to say it’s a little disappointing.

In terms of pricing, they were up there as one of the best. I like to test the margin that they charge, and they were right around the 4.50% mark. For those that don’t know, the margin is basically the bookmakers cut and anything under 5% is very good (for us players).

It was tough to find anything negative about how the site was priced, to be honest. Bet365 was just so consistent and I think this is one of the reasons why they are as popular as they are.

Website Design and Interface

If you notice in the pros and cons section above, I call the design “marmite”. This is because some love it and some hate it.

What I will say is that the site is totally unique to bet365. There are no other sportsbooks like it and given how saturated the industry is right now, this is a big positive for me. I will also add that I am a big fan of the design. I’ve been using bet365 almost since they first came out and I’ve grown to love it. I find it functions really well and I love that it includes a search bar for those times when you get a little lost or need to be somewhere quickly.

That being said, because it is so unique, if you are new it may take a little bit of time to get used to. It’s only when you’ve spent some quality time with the site that you start to realise that everything on there has its place.

What is the Bet365 USA Signup Offer?

Bet365 USA bonus

When I opened an account, I was able to take advantage of a signup offer that they give to most of the new players to bet365. The offer that they gave me was a deposit match and this was based on my initial deposit. The Open Account Offer is in Bet Credits and it is For New Customers only. Bet Credits risk are excluded from returns. T&Cs, time limits and exclusions apply!

Overall, this is one of the easiest welcome offers that I’ve claimed in a long time. Given that you get your bonus money and then can keep any winnings without crazy wager requirements is a huge positive for me. As far as promo code is concerned I used BBCODE upon signup.

Get a bonus

New Customer Offer
Bet $1 and Get $200 in Free Bets at bet365. Deposit required. Free Bets added to Free Bet Credits balance. Free Bet risk excluded from returns. T&Cs, time limits and exclusions apply. 21+. The bonus code BBCODE can be used during registration but does not change the offer amount in any way.

In-Play Sports Betting

In-play betting is one of the main reasons why I advise people to take a serious look at bet365. To put it simply, it’s superb.

As soon as I landed on this section of the site, I could tell that it was well laid out and full of games. It’s only when I started to dive into each game and utilise their brilliant match centre did it start to really come alive.

Another feature that I love of the in-play section is the link to live streaming. You can be sat betting on the match whilst watching it live. There was a slight delay when using it, but it’s the best way to see how a game is progressing, instead of simply looking at the stats or the odds.

Bet365 US Sports Betting Products

As I have mentioned, bet365 comes packed with a range of betting products. Below I have listed and outlined some of my favourites.

Cash Out Feature
Live Streaming

Bet365 Casino USA

The casino section to me looks like it’s one that is still developing. The number of games that were on offer was relatively low and I would say that overall there were less than 50 to choose from.

The reason for this is likely because most of their game developers are not eligible in the US right now. However, I would assume that this will be a formality over the coming months/years and then bet365 would expand this section accordingly.

The games that I could access were good. Titles such as Starburst, Twin Spin, Blood Suckers and Berry Burst are common favourites. They also included a decent range of table games, such as roulette, blackjack and video poker, with several variants of each.

Alternatives of Bet365 in the USA

Betting in the USA is still fairly limited, but there are alternatives to bet365 that you can access. If you fancy a change, here are some of the better brands that I’ve been able to test:

Bet365 USA Mobile App

I couldn’t complete my review without testing the mobile betting app. I must admit, it’s an absolute triumph and I found myself spending more time here than on the online version.

The first thing to note is that I can download for both iOS and Android devices. However, I could have just accessed this via my mobile browser, as long as I was in the state of New Jersey, of course.

What I liked most about the app is its functionality. It has all the same sports and markets as they do online, but the package that they have created for this works so much better, only highlighting main markets until you start to dig.

I like that that they have an easy-access menu section and also that when I swipe back on my phone, it jumps to the last page.

USD Payment Methods at Bet365

Bet365 USA supports payments, both deposits and withdrawals with USD as my preferred currency. As a result, it couldn’t be easier to fund my account or request a withdrawal. There are no fees and the payment options include bank transfers, e-wallets and card payments.

How Secure Bet365 is in the USA?

One thing that you can be assured of in the USA as a whole is player security. The work that has gone into getting just a handful of states to reopen their doors and allow online gambling once again has been monumental.

Bet365 will at some point have had to jump through a lot of hoops to get their license. This comes from the New Jersey Division of Gaming Enforcement under Transaction Waiver 477-50.

On top of that, I can see that bet365 are using an SSL certificate to make sure that any personal information cannot be breached when logging in.

Bet365 USA FAQs

When will bet365 be available in the US?

Bet365 is already open in the US and currently available in New Jersey.

Will bet365 USA Reddit reviews help me with my betting?

I would take a big pinch of salt from any information taken from Reddit. The best advice out there there is to research games as much as you can before placing a bet.

Can I go to Bet365 login when betting outside the USA?

You can only access bet365 within the USA.

Can I access my bet365 account outside of NJ?

Yes, you can access your account outside of NJ. However, you cannot place a bet outside of the state.

Do I need to verify my bet365 USA account?

You will need to include the last 4 digits of your Social Security Number for verification.

Where will bet365 be legal next?

It seems like that bet365 will move into New York and then Las Vegas. However, expect them to be in all licensed states in the not too distant future.

More about Bet365

An online bookmaker known for its great reputation and varied products, bet365 is, in my opinion, one of the best sportsbooks out there. I know the brand has been around for a while which explains their high-quality range of products. Plus, their platform has license for many countries around the world which means that the company tries to comply with international gambling laws and regulations.

How to Contact Bet365 US?

Bet365 is definitely one of the more accessible bookmakers that I’ve been able to test. You can get in touch via live chat 24/7, email or give them a call. They even have a physical address in New Jersey, which is pretty rare.

Final Verdict and Bet365 USA Rating

Bet3365 USA is, without doubt, one of the best sportsbooks that I’ve tested for some time. They are the complete package in my opinion, and they have next to no faults.

The range of sports, the markets on offer, betting features, promotions, bonuses and betting guides are all exemplary. As they begin to roll out across the United States, they are without a doubt going to be one of the biggest and best options for residents within the country.

Overall rating: 9.9/10

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Teodor Todorov
Certified Betting Expert
Teodor Todorov
Teodor is a certified gambling & investment expert. He is the author of some of the most helpful reviews you will find on Silentbet.